Looking at a website/app and thinking how well designed it is, how great the use of color is, is not what a programmer/designer should be achieving. Content gets a back seat sometimes. Ultimately, it's the content. WHY do people visit your website or use your app? Why should they come back?

As a software engineer/programmer/designer, you should ask just those questions first and foremost. You see, it's easy to get lost in creating stylesheets, images, and logos. Making things look good is a great way to get your message across - that's true. But at the same time, content is why your users are here. The message you're trying to convey. Users are looking for answers to their most important questions. Why are the sales figures for December up? What music should I listen to? How many widgets did we sell last quarter? The list goes on. By paying attention to the content, answering your user's most vital questions, and creating content to drive business, we can achieve success in our applications and websites.

Happy New Year everyone! Wishing everyone a happy and prosperous new year filled with innovative opportunities and successes. We'll continue to see software and apps delivery/development leading the way here in our studio and we'll challenge ourselves to push the boundaries of software development. Opportunities are out there...just look for them!

Source - VentureBeat

At his recent meeting at the Credit Suisse 2011 Aerospace and Defense Conference, the DOD's Director of Procurement & Acquisition made it clear that widespread cuts and improved efficiencies are needed. Outlining improved buying power and focusing more on subcontractor management, improved frameworks for purchases, and reduced overhead seemed to be the goal. "Make no mistake about it, we're going to push them to be better." he says. As the Pentagon and the military look for cuts in their budgets, the Procurement Office is trying to improve their current practices while not making any major changes to acquisition reform.

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Lesson of the film, take action!

via Sparkhouse

If you're in the San Diego area, be on the lookout for the Department of the Navy IT Conference going on January 23rd - 26th. Discussions in IT initiatives, efficiencies, accreditation, security, and IT management practices will be available to all entrants. You can register at the DONCIO website. http://www.doncio.navy.mil/Registration.aspx